DanceOn executed the creation ideation, casting, production and marketing for the #MovesLikeNoOther campaign to increase awareness for Gillette Venus Swirl, leading to increased brand favorability and purchase intent.
4MM+ Video Views 23.5MM+ Social Impressions
700+ U.G.C Submissions 11X The Industry Standard Purchase Intent
Media / Content
Shoe Carnival and DanceOn partnered to create a BTS commercial nationally aired as well as a social influencer sweepstakes campaign.
6.6MM+ Total Social Reach 68K+ Email Sign-Ups
National Television Coverage
Reebok & DanceOn partnered to create a social influencer / brand ambassador campaign surrounding the #BeMoreHuman campaign.
135MM+ Total Social Reach 1.2MM+ Social Engagements
157 Posts and Videos
Talent Placement / Influencer Activation
By recruiting some of the most dynamic talent in dance, DanceOn helped Coca-Cola & (RED) reach a passionate and global audience, activating millions of dance to join the #COKE(RED)MOVEMENT, a movement focused on delivering an AIDS-free generation .
50MM+ Video Views 20MM+ Total Social Reach
Custom Content / Contest
DanceOn and Hulu partnered to create three dynamic influencer videos in preparation for the East Los High Season 3.
5MM+ Video Views 23MM+ Total Social Impressions
3.3% Engagement Rate 350+ U.G.C Submissions
Custom Content / Influencer Activation
DanceOn and Jamba Juice teamed up to create a branded video organically integrating Jamba Juice, emotionally connecting them to their target audience in a meaningful and authentic way.
10.8MM+ Total Organic Views 2.9MM+ Total Social Reach